Sep 23, 2022
Excellent point about the transition to subscription billing. When they made this move in the 2011-2012, it was roundly misunderstood, but turned out to be a boon for recurring revenue and the business overall. Similar move could be underway here.
Another piece of this picture: Figma is in an elite tier when it comes to sustained growth with *developers* overall, not just designers. If you think about its potential to influence low-code and design-driven development, the acquisition might be more than defensive:
